Which of the following is not a reason the commissioner can disapprove a name used by a licensee?

The reason a name can be disapproved by the commissioner is primarily to ensure clarity, prevent confusion, and uphold ethical standards in the marketplace. A name being someone’s true name generally does not violate any regulations and is usually acceptable in the context of personal identification.

The other situations highlighted—such as using a name that is not the true name of the licensee, using a name already in use by another business, or using a misleading name—raise valid concerns. These include issues with misleading representation to consumers or potential conflicts with existing businesses, which can lead to confusion or deception within the marketplace.

Thus, a true name belonging to a licensee stands as a valid identifier that should not be grounds for disapproval, making it a clear distinction from the other scenarios where a name might be rejected.